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Update: CNBC’s original documentary premieres Wednesday, July 29th at 10 pm ET.
CNBC’s Scott Wapner travels to Germany for the UFC’s first-ever event in mainland Europe and speaks with Dana White, as well as billionaire backers Lorenzo and Frank Fertitta. Hear what they have to say about the sport’s successes, challenges and growth. And, in just 18-months since CNBC first took viewers inside the UFC, see how this controversial sport has flexed its muscles worldwide to include major sponsors, product endorsements and brand extensions.




Tags: UFC
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3 Comments
July 29th, 2009 at 11:27 pm
any link?
July 30th, 2009 at 12:39 am
man they reused a ton of footage
pretty lazy, almost exactly the same as the first one maybe 10-15 mins more followup interviews
July 30th, 2009 at 5:57 am
Thanks for the link, heres the vid: http://mixedmartialartvideos.com/cnbcs-fistfull-of-dollars-video-ufc/